Clue app partners with Headspace for mental health support
Anxiety and depression are the top two most-common health conditions reported by Clue members
Menstrual cycle and reproductive health app Clue has announced it will partner with leading mental health platform Headspace to provide more support with mental health.
The collaboration will provide tailored guidance and support for women and people with cycles navigating mental health through various stages of their cycles. Clue Plus members will have access to 50% off a Headspace subscription.
A common health condition
Anxiety and depression are the top two most-common health conditions reported by Clue members, accounting for over 36% of all confirmed health conditions recorded by members in the app. Recent data from a survey of over 12,000 Clue members highlights the pressing need for integrated mental health support in their cycle health management:
62% of those with cycle-related concerns reported that managing daily life while experiencing menstrual symptoms was one of their biggest challenges.
75% of those with concerns were worried about emotional symptoms such as sadness, anxiety, or mood swings.
54% said that managing the stress and emotional burden of their symptoms was one of their biggest challenges
When asked which cycle symptom they were most concerned about, emotional symptoms were the second most frequently selected after pain
As a global leader in mental health and mindfulness, Headspace is proven to reduce stress by 21% after 4.5 months of regular use. Additionally, just 10 minutes of mindfulness with Headspace for 8 weeks improved perceived user stress by 27%. Clue Plus members will be able to utilize these resources to help manage their daily life and better understand points of their cycle where their mental health is under the most stress.
"We consistently hear from our Clue community how symptom-tracking throughout their cycles helps them identify and validate cycle-related patterns – both physical and mental. After recently launching our new Feelings Analysis feature that helps members identify recurrent changes, our partnership with Headspace is a further step in providing evidence-based tools and guidance to help better manage their mental health," said Rhiannon White, Chief Product Officer at Clue.
"By combining Clue's leading cycle tracking insights and predictions, with Headspace's expert mental health resources, we can help members navigate changes throughout their cycle, and manage stress and feelings of everyday anxiety associated with big life changes like trying to conceive, pregnancy, and perimenopause."
Together, Clue and Headspace aim to shed light on the important but under-researched connection between menstrual and mental health. The Clue and Headspace partnership will offer targeted support for users at various cycle stages like:
Cycle Tracking: By utilising Clue's new Feelings Statistics and Analysis features in-app,members can identify and anticipate cycle-related changes in mood and state of mind. These insights can then be used to inform how they utilize Headspace as a complementary tool to help manage these changes.
Fertility: Those on their fertility journey can gain access to supportive mindfulness and meditation content to guide them through each stage and manage stress.
Pregnancy: Expectant parents can manage stress and anxious thoughts as they navigate the changes of pregnancy.
Perimenopause/Menopause: Users can embrace and process change with curated meditation and mindfulness exercises.
"The connection between menstrual health and mental health isn't talked about nearly enough. Headspace is on a journey to provide our members with mental health support for all of life's moments, both big and small," said Emma Nemtin, Head of Consumer Partnerships and Distribution at Headspace.
"We're thrilled to team up with Clue to empower women and others with cycles to take ownership over their mental wellbeing in addition to their physical health."