Maven Clinic expands focus on natural conception
Maven Clinic expands focus on natural conception
86% of women are not receiving preconception care from their family physician or OB-GYN
Maven Clinic, the world’s largest virtual clinic for women’s and family health, has announced that it will expand its focus on natural conception through its award-winning Fertility & Family Building program.
86% of women are not receiving preconception care from their family physician or OB-GYN and when there are issues often IVF becomes the go-to option. Additionally, private fertility healthcare may be criticised for pushing people through financially motivated and extended treatment paths.
Maven's Trying-To-Conceive (TTC) health coaching program instead supports people who may be struggling and want to get pregnant without IVF.
"Maven is making sure every family can access the shortest pathway to having a healthy baby," said Maven Clinic CEO and founder Kate Ryder.
"We have constructed a unique model that, for the first time, aligns incentives among the stakeholders in healthcare to support people who are trying to conceive."
1:1 coaching, education, and support for people trying to conceive
To address the gap between trying to conceive and fertility treatment, Maven's innovative TTC Coaching service brings the proven benefits of health coaching to fertility care, providing members with personalised support and options as they begin their family building journey.
"While most sex education is spent teaching people how to avoid pregnancy, very little time is invested in empowering them with the guidance needed to become pregnant when they're ready," said Maven Clinic's Chief Medical Officer Dr. Neel Shah. "Our coaching program supports couples to understand why they are struggling to conceive and in many cases helps them get pregnant without needing IVF."
Maven TTC Coaching participants receive 1:1 attention, with strategic goal-setting, holistic reproductive education, proactive check-ins, ovulation tracking kits, and referrals to resources for mental health and nutrition.
TTC Coaching is available to all members in the Fertility and Trying-to-Conceive tracks at no additional cost to Maven clients, furthering Maven's commitment to incentivising accessible, high quality care across the reproductive lifecycle.
The results speak for themselves: across all Maven Fertility & Family Building program members, 30% of members achieve pregnancy without the need for assisted reproductive technology.
These results also benefit employers too who are providing Maven services as an employee benefit. For example, employers who use Maven see a 2:1 clinical ROI and 4:1 business ROI by optimising natural conception and minimising the number of needed IVF cycles to achieve a healthy pregnancy.