Progyny adds doula services to maternal health support
Available to employers and health plans
Women’s health company Progyny is expanding its support for maternal health with the addition of in-person and virtual doula services. Progyny will add Pacify, a provider of maternity care solutions, to complement its team of specialty-trained, certified doulas and maternal health care providers.
Pregnancy, childbirth, and perinatal conditions represent one of the largest shares of employer health spend in the U.S. And research suggests that doula support may help reduce C-section rates and NICU complications such as low birth weight babies. Progyny’s doula services will be available via employers and also health plans.
“Doulas are playing a powerful role in improving maternal health outcomes by serving as a resource for information, advocacy and support,” explained Janet Choi, MD, MSCP, Chief Medical Officer, Progyny.
“Our commitment to the health of our diverse member base means giving them access to the full spectrum of care, support, and resources from preconception to postpartum. This is how we continue to build their trust in Progyny to partner with them on their individual health journeys.”
Through Pacify, individuals interested in doula services will be matched, creating trusted and personal connections with a doula who best fits their care needs and demographic preferences. They help reduce maternal health barriers, educating and empowering expectant mothers and helping to improve the overall birthing experience.
“Both Pacify and Progyny share a commitment to offering families the comprehensive support they need throughout pregnancy, the birthing journey, and beyond. Doulas play a critical role providing evidence-based guidance and advocacy, and together with Progyny, we can provide high-quality care to more families during this transformative and often overwhelming stage of life,” said Jennifer Sargent, CEO of Pacify.
Progyny’s doula service is offered as part of its Pregnancy and Postpartum program which provides maternity support in the form of personalized, high-touch care throughout their journey, integrating proactive clinical coaching, education, and access to certified doulas and lactation specialists.