The top female-founded period and cycle tracking apps for 2025
Find your a period and cycle-tracking app to suit you
Over the last ten or so years, period and cycle tracking apps have become essential tools for millions of women and people who menstruate worldwide. These apps not only help predict menstrual cycles but also provide useful insights into overall reproductive health.
In this article, we explore some of our favourite female-founded period tracking apps that are making waves in the FemTech industry….
Clue: The science-based cycle tracker
Clue, founded by Ida Tin in Berlin, stands out as a leader in the menstrual health space. It now has 10 million monthly active users and helps you track periods, ovulation, PMS and more.
Key Features:
30+ tracking options for symptoms and activities
Science-based insights and predictions
A focus on data privacy
Added pregnancy and perimenopause mode
Clue also has a focus on helping fill the research gap on women’s health. It recently partnered with wearable Oura ring and the University of California Berkely to conduct menopause research for example.
Embody: Privacy-forward cycle wellness
Embody, founded by Anna Hall, is a privacy-focused app. By that it means that your data is encrypted and stored on your personal device only. Embody calls this ‘privacy by default’. The app is designed to empower users throughout every phase of their cycle.
Key Features:
Focus on security and user privacy with end-to-end encryption and local data storage
Cycle syncing resources for lifestyle adjustments
A calming design
Free to download with a premium version available
Embody addresses growing concerns about data privacy in the wake of recent legal changes affecting women's health, ensuring you can track your cycles without compromising your security.
Stardust: Personalised cycle insights integrating astronomy
Stardust is founded by Rachel Moranis. She created her app after feeling that the period tracker market was too ‘pink’ and too over-sexualised. It is an innovative app that integrates science, ancient wisdom, astronomy and AI into period and cycle tracking.
Key Features:
Customizable tracking for symptoms, moods, and lifestyle factors
Community support and shared experiences
Partner option available
Educational resources including information on seed cycling and other nutritional information
Stardust aims to create a supportive environment, making it easier for you to understand and manage your cycles.
Aavia: Unlocking hormonal insights
Aavia, founded in 2017 by Aagya Mathur, Aya Suzuki, and Alexis Wong at MIT, focuses on understanding how hormones impact daily life. It encourages you to log information and share with your doctor so that you can get better support.
Key Features:
Daily tracking of mood, period, sleep, and symptoms
Data-driven insights and personalised recommendations
Community forums for support and advice
Strong emphasis on privacy with anonymous sign-in options
Aavia helps you anticipate mood swings, cramps, and other hormonal fluctuations, making it a valuable tool if you are looking to advocate for your health.
Asan: The one that tracks your environmental impact
Founded by London-based Ira Guha, Asan hired only female project managers, designers and software developers to work on the app.
An offshoot of menstrual cup company Asan Cup, the app includes a unique environmental tracker, enabling women to track the carbon footprint of their period products. For example as users switch from pads or tampons to a reusable period product, such as a menstrual cup or period underwear, they can track in real time how much landfill is being averted and how much money they are saving.
Key features:
Track the carbon footprint of the period products you use.
Designed to cover all aspects of the menstrual cycle.
Track moods and symptoms throughout the cycle to easily spot irregularaties.
100% free analytics and insights.
No in-app advertising. No data sharing or selling.
Ove: The age-appropriate period app for teenagers
Most period apps currently available are designed for adult women and include features too mature or irrelevant for younger users - such as sexualised content and fertility and ovulation tracking.
As a point of difference, UK start-up Ove Care has launched a new free period app, specifically designed to support young girls aged 9-17 years old through their first period and the changes that come with puberty.
Ove was founded in 2023 by Libby Tanswell-Gidney, a 22-year-old entrepreneur, and it was inspired by an idea she developed during her time at university.
Key features:
a safe, judgement-free space for younger girls to access age-appropriate information and education, emotional support.
a proprietary AI chatbot to answer questions about menstruation, puberty and period care sensitively.
over 40 lessons and quizzes, with the content specifically tailored to girls aged 9-17
a built-in shop offering a range of period products with clear, easy-to-follow how-to guides, and a welfare section which connects girls to other organisations that go beyond just menstruation support.
Conclusion
In conclusion, these female-founded and female-focused period tracking apps offer a range of features to suit different needs and preferences.
From science-based insights to AI-powered predictions and privacy-forward technology, there's an app for you to help you take control of your menstrual health in 2024. All of the apps included in this article prioritise your privacy and data security, with many apps offering anonymous modes and data deletion options to protect your sensitive information.